Media Studies: Evaluation part 3

Sunday 20 April 2014

Evaluation part 3

After doing research into different media institutions that publish music magazines I decided that it would be between Bauer Media and IPC Media. After comparing the two against each other I have decided that Bauer Media would be the better choice for my magazine.

The company already publish a few very successful music magazines like Q and Mojo so its obvious they have a lot of knowledge when it comes to publishing music magazines. On top of this the music magazines they do publish are a different genre to my magazine. They also have quite a few magazines that are targeted at my secondary target audience however, not as many targeted at my primary.

Making and distributing my magazine would also be very beneficial to the company, as they don't have many magazines targeted at my primary audience distributing my magazine will broaden their audience and increase their profits. My magazine wouldn't be in competition with any of their current magazines as it is a different genre it would only be in competition with other media institutions like Prometheus Global Media who distribute billboard .

Although IPC Media is a good publishing company they produce very few magazines that are targeted at the younger generations so therefore I believe choosing this publisher would be a risk.

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Target A

To achieve my target my research, planning and evaluation must be detailed, effectively communicated and presented digitally, using a wide variety of formats. I need detailed
research into similar products and target audience and to show the process of planning by including excellent work on shotlists, drafts, storyboards, scripts, locations and props. I need to show full evidence of the research and planning informing the construction process.
My evaluation must reflect my excellent understanding of forms and conventions, an understanding of the use of new media throughout the stages of production, the way my ancillary and primary tasks combine effectively. There will be an excellent understanding of the significance of audience feedback.
My production work, across the formats, will demonstrates excellent creativity and imagination as I seek to make them as convincing as possible and it will also reflect my mastery
in technical skills such as controlled use of the camera, attention to framing, variety of shot sizes, close attention to mise-en-scène, appropriate transitions and use of sound.